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Campaign Pack Generator
Brand
Crivata
Exe Home Improvements
Crivata = software. Exe = local service.
Platform
Facebook
Instagram
Nextdoor
Ad style
Crush The Competition
Before / After
Day In The Life
The Cost Of Doing Nothing
Checklist / Punch List
Myth vs Truth
One Rule
The 3 Mistakes
Quick Audit
Objection Crusher
Mini Case Study
Comparison (No Names)
Deadline / Scarcity
Copy style
Tradie short
Kong / PDF
Kong = long sales letter style like the PDF example.
Call to action
Example: Sign up, Learn more, Get started, Download free report
Target market
Audience (your words)
This affects the wording and examples.
Trade scene (for photo prompts)
Builder
Painter / decorator
Plumber
Electrician
Carpenter
Roofer
Tiler
Plasterer
Bricklayer
Landscaper
Handyman
Image format
4:5 portrait (feed best)
9:16 vertical (stories/reels)
1:1 square
16:9 landscape
Angle (problem)
Examples: lost quotes, chasing invoices, paperwork at night, messy schedule, jobs overlapping
Offer (exact line)
Scene details (for photo prompts)
Real UK job. Real person mid-work. Not posing. Natural light. Slight mess but controlled. Tools placed naturally. Workwear slightly messy.
UI focus (what screen)
Auto (match angle)
Quotes
Invoices
Calendar
Jobs
Leads
Job timeline
Business Coach
UI message (what changes)
Show one clear issue that matches the angle. Make it look like a real Crivata screen. Change the numbers, names, and statuses each time.
Generate Campaign Pack